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4Thegame.com And Freeserve Join Forces To Provide The Best In Barclaycard Premiership Content
10:00 13/01/2003
4thegame.com, the official website of the Barclaycard Premiership sponsor, and Freeserve, the UK's No. 1 for the Internet, have signed a deal for 4thegame.com to provide sponsorship and content on the Freeserve football channel.
The 12-month deal will see 4thegame.com sponsor the Freeserve football channel and be featured in the Barclaycard Premiership Focus section. As part of the agreement regular competitions will be promoted on Freeserve and their users will have a chance to take part in promotions to win match tickets, merchandise and other football related prizes. The competitions will be promoted through editorial links in the Barclaycard Premiership Focus section and also on the Sport Today and competition pages.
Jon Gisby, Freeserve's managing director, portals said: "We pride ourselves in providing the most extensive and informative sports channel and by having 4thegame.com onboard serves to strengthen our proposition to existing and new users."
Mike Flynn, CEO of Fast Web Media said: "4thegame.com is the biggest Barclaycard Premiership football website in the world and by joining forces with Freeserve, the UK's largest ISP, it will help us to reach even more football fans with the aim of providing the ultimate in Barclaycard Premiership content."
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For further information on Fast Web Media/4thegame.com please contact Michele Singh on 07984 415990 / Michele.singh@fastsearch.com
For further information on Freeserve please contact Fiona Montgomery-Baird on 020 8440 3344 / fiona@fm-b.com
About 4thegame.com The site was first launched in 1995 and was renamed 4thegame.com in December 2001 and it receives more than 50 million page views per month and up to 1.1 million unique users a month. It is the official website of the Barclaycard Premiership sponsor and contains all the latest news, views, live scores, live match text commentary feed, from all competitions involving Barclaycard Premiership teams. Together with an unequalled archive section and exclusive interviews it offers fans the ultimate online Barclaycard Premiership resource.
About Freeserve (www.freeserve.com)
Freeserve is the leading ISP-portal with an integrated offering of UK-focused content, e-commerce and services and Internet access. Freeserve has 2.553 million active registered accounts and 4.5 million* unique users. In February 2002, Freeserve was named Best National Consumer ISP by the UK's Internet Service Provider Association and in September 2002, Freeserve was named Best Unmetered ISP for its AnyTime product by Practical Internet magazine. In October 2002, Freeserve was named Best Internet Service Provider and Best Web Hosting Provider by readers of Computeractive magazine.
Freeserve is part of Wanadoo SA, a leading European online media and services company which has as its major shareholder France Telecom, one of the world's leading telecommunications companies. Wanadoo SA is a leading Internet media services provider in France, the UK and a co-leader in Spain and is also present in the Netherlands and Belgium. Including Freeserve, Wanadoo S.A has 8 million active registered users and 20 million unique visitors per month to its portals.
Freeserve was launched in September 1998 as part of Dixons, Europe's leading consumer electronics retailer. Dixons Group remains a minority shareholder in Wanadoo S.A and Freeserve distributes its access software in the UK through Dixons' network of over 1,100 Dixons, Currys, PC World and The Link stores, plus Orange and MVC stores nationwide.
*Nielsen Netratings, November 2002